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Brand Strategy Director - San Francisco

Kristen McDonald

Creative Recruitment - San Francisco Brand Strategy Director with Integrated Advertising Agency Experience:

Being a rockstar brand strategist means excelling at both divergent and convergent thinking. This Brand Strategy Director is imaginative and analytical, and bounces back and forth between the two in all that they do. They believe in developing a truly impactful marketing journey - a journey in which everyone should have the ability to contribute to and be creative with. To make this happen, this San Francisco Brand Strategy Director believes their role is to provide the right insights or spark, in the right form, at the right time in order to lead and guide the best thinking.

This San Francisco Brand Strategy Director has driven brands and their creative and communications strategy for their media agency’s two largest clients, with a media spend of nearly $200M/year. On top of that, they are involved heavily in new business efforts by partnering with clients, agency brand managers, and external partners to develop 360 annual, seasonal and product marketing campaigns. This is inclusive of positioning and repositioning brands, developing brand architectures and consumer value propositions, redefining in-store and online shopping experiences, influencing product development and creating streams of digital and social content to engage consumers.

San Francisco Brand Strategy Director:

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